The Shopify loyalty app for growing brands

Turn one-time buyers into lifelong customers with a points-based loyalty program, VIP tiers, and rewards that drive repeat purchases. The best Shopify rewards app for increasing customer lifetime value.

Loyalty program dashboard showing points and rewards
Points
Rewards
VIP Tiers
Referrals
Birthday Bonuses
Bonus Campaigns
Redeem at Checkout
Earn

Reward every purchase, review, referral, or custom action automatically

Tier up

Up to 6 VIP tiers with bonus multipliers and exclusive perks

Redeem

One-click rewards at Shopify Checkout — no codes, no friction

Everything you need in a Shopify loyalty app

A complete Shopify rewards program designed to increase retention, boost repeat purchases, and grow customer lifetime value.

Flexible Points System

Reward purchases, signups, birthdays, reviews, and social actions with customizable earning rules.

Rewards Catalog

Offer discounts, free shipping, free products, or store credit that auto-apply at checkout.

VIP Tiers

Create up to 6 customizable levels with exclusive perks, bonus multipliers, and tier-specific rewards.

Built-In Analytics

Track program performance, customer engagement, and ROI with detailed dashboards and reports.

Refer a Friend

Turn customers into advocates with double-sided rewards and built-in fraud prevention.

Custom Earning Rules

Reward any action you can imagine, from leaderboards and photo challenges to quizzes and streaks.

The Retention Engine

Loyalty

A loyalty experience your customers will love

Create a beautiful, on-brand loyalty program that integrates seamlessly with your Shopify store. From referral programs to dedicated loyalty hubs, surface rewards at every touchpoint of the customer journey.

  • Fully customizable Use Mage's no-code editors for full customisation to match your brand.
  • Seamless integrations with Klaviyo, Postscript, Judge.me, and more
  • Complete solution Mage has 100+ Loyalty features to cover every aspect of retention for your brand.
Loyalty program widget showing points balance and rewards

Reward customers at every touchpoint

How it works

Shopify loyalty and rewards

EARNCustomers earn points for purchases and actions
REDEEMPoints are redeemed for rewards at checkout
UNLOCKVIP tiers reward your most loyal customers

Why a Shopify rewards program works

Transform one-time buyers into repeat customers and brand advocates

Cost-effective customer retention

Rewarding repeat behavior is more cost-effective than acquiring new customers.

Increase customer lifetime value

Points and tiers keep customers engaged, whilst incentivizing larger orders and more frequent purchases.

Build community with your best customers

Let customers feel engaged with your brand. Build a lasting community that stays loyal and refers new customers.

Frequently asked questions

Mage is a Shopify loyalty app that keeps your customers coming back by rewarding them for purchases and engagement. Customers earn points via our points program for actions like making a purchase, writing a review, celebrating a birthday, or following on social media. These points can be redeemed for discounts, free products, free shipping, or store credit.

You can configure multiple earning rules—for example, 10 points per $1 spent, bonus points for specific products or collections, points for account signup, birthday rewards, review submissions, and social media follows. All earning rules are fully customizable from your dashboard.

You can offer fixed amount discounts, percentage discounts, free shipping, free products, or store credit. Rewards can auto-apply at checkout or generate unique discount codes. You can also set expiry dates and customize rewards per campaign or VIP tier.

Create up to 6 customizable VIP levels (e.g., Bronze, Silver, Gold) based on total spend, number of orders, or points earned. Each tier can have exclusive perks like bonus point multipliers, tier-specific rewards, and early access. Customers progress automatically with notifications for tier upgrades.

Yes, the entire loyalty experience is fully white-labeled and customizable. Match your brand colors, fonts, and messaging across floating widgets, customer account pages, and a dedicated loyalty page. Mobile-optimized and multi-language support included.

Mage integrates seamlessly with Klaviyo, Postscript, Judge.me, Omnisend, and many more. Use our pre-built integrations or connect via our modern API and developer toolkit for custom implementations.

Migrating to Mage from another Shopify loyalty app is simple. Our team will guide you through the entire process, ensuring all your customer data, points balances, and settings transfer over smoothly with zero disruption.

Points expiry is fully configurable. You can set points to never expire, or create urgency with custom expiry periods (e.g., 12 months from earning). Automated notifications remind customers before points expire.

Merchants Love Mage

Built for merchants.
Loved by customers.
Powered by loyalty.

Jenn

Great app! User friendly and straightforward. The customer service team has been great and so helpful with some minor tweaks I wanted to make and customize

Jenn
Founder, skynbio
Juan Niño

I looked into so many different integrations for loyalty and referrals for our Shopify Store, but no one impressed me more than Mage on human connection, customer service, and value.

Juan Niño
Director of Ecommerce, Reelie