Automated birthday rewards — points, discounts, or free products delivered on their day via email. A small gesture engineered to convert.
BIRTHDAY REWARDS, PERFECTED
Birthday rewards sent on their day. No manual effort. No missed moments.
Bonus points, percentage discounts, fixed-amount coupons, or free products. Your choice.
A well-designed birthday email goes out automatically. The reward is ready to use.
Collect dates through the loyalty widget, account page, or a dedicated form. Customers enter their birthday anytime.
Customers see a birthday countdown on their loyalty page. Anticipation builds engagement before the reward even arrives.
See how many birthday rewards were sent, redeemed, and the revenue they generated. Measure the ROI of every birthday campaign.
Send the reward on the exact birthday, a few days early to build excitement, or at the start of the birthday month for a longer conversion window. Pair it with a custom expiration to create urgency. You control the timing — Mage handles the execution.
Reward your best customers with bigger birthday gifts. Entry-tier members receive bonus points. Top-tier VIPs unlock free products or premium discounts. Birthday rewards become another reason to climb your VIP ladder — and another reason to stay.
Use the built-in birthday email or route birthday events to Klaviyo and build your own flows. Birthday data, reward details, and redemption status sync in real time. Design the experience in whichever tool your team already uses.
Through the loyalty widget, the customer account page, or a dedicated sign-up form. Customers enter their birthday at any time. Multiple touchpoints, one data point.
On their birthday, a few days before, or at the start of their birthday month. You set the timing.
Yes. Base-tier members might get 100 bonus points. Top-tier members get a free product or bigger discount. Every tier feels different.
Customers can only set their birthday once. If a genuine change is needed, admins update it from the Mage dashboard.
Set a custom expiration — typically 7 to 30 days. Creates urgency without pressure.
The reward stays active until it expires. Mage can send a reminder email before the expiration date so the reward doesn't go to waste. After expiry, it's automatically removed — no lingering liabilities on your books.
Fully. Edit the subject line, body copy, colors, and layout to match your brand. Add your logo, adjust the tone, and preview before it goes live. If you use Klaviyo, birthday events sync automatically so you can build your own flows there instead.
Import existing birthday data via CSV or sync it from your CRM. For new customers, Mage collects birthdays through the loyalty widget, account page, or post-purchase prompts. The more collection points you enable, the faster your birthday database grows.
“Great app! User friendly and straightforward. The customer service team has been great and so helpful with some minor tweaks I wanted to make and customize”
“I looked into so many different integrations for loyalty and referrals for our Shopify Store, but no one impressed me more than Mage on human connection, customer service, and value.”
Chat with us and see why brands looking for a modern loyalty platform choose Mage.
